ezNiche

Friday, November 14, 2008

Ebooks Are A Promoters Dream

Ebooks are becoming increasingly popular every day. As the number of people accessing the internet grows each day, so does the exposure of your ebook.

Ebooks are the way of the future for sharing information, ideas, knowledge and techniques.

Ebooks have certain qualities that hard cover books do not possess. For example, an ebook is much easier to produce than a hard cover book and also a lot less expensive. All you need to publish an ebook is a concept, the ability to write the ebook and the write software in which to produce the ebook.

Ebooks are easily distributed online and this is one of the main reasons why they are becoming so popular.

As a customer, being able to obtain the ebook immediately upon payment, as opposed to ordering a hard copy book and waiting for delivery, is a major advantage.

Many people when making purchases will usually want to receive the item as soon as possible. So to offer an instant downloadable product is an amazing offer that many potential customers will not be able to refuse.

The other advantage for the producer of the ebook is that you have complete control over your product. You don’t need to have your ebook approved or accepted by a publishing company for it to be published. You just have to write the ebook and then publish it. You can design it however you like with whatever text you like.

This also means that you can also use your ebook to promote other products that you may have or be an affiliate of. Don’t over promote your products but with a few subtle mentions throughout your ebook can bring in many sales.

If you have a unique ebook with an idea or technique that no-one else to your knowledge has written about, then make sure you copyright your ebook. This will give you a very powerful tool that you have to offer to the public. This will increase the flow of traffic to your site as people will have to visit your site to obtain this vital information that only you are offering.

By keeping your ebook updated and always adding any new trends or techniques you can continue to see profits come from your ebook for many years to come.

Selling your ebook alone can make you a good income but sometimes a good income can come from giving away a free ebook.

You can make income through a free ebook in two ways.

Firstly, make your ebook great quality. Just because it’s free doesn’t mean you should just throw together anything and give it away. If your ebook is good quality then your readers will think of you as an expert within that field. In which case if you make any recommendations within the ebook to your products or affiliate products you may receive many sales.

You can also use this method for referring new members to MLM programs. As long as you show your reader that you have good knowledge in this field and will make a good leader then this can be a great way to recruit new members.

The second way to make income by giving away a free ebook is to capture your readers name and email address. Offer your ebook free as a bonus for signing up to your newsletter or mailing list.

Once you have captured your readers email address you can follow up with them and gain their trust and make future sales through your emails to them.

Ebooks are one of the most effective ways of promotion and as long as you have a computer then there is no reason why you can’t write one.

Why Write an eBook?

Many people will think that there is not much more to be written about, but due to the ever changing technology and way of life, there will always be something new to write about.

It’s not just new ideas, but old ideas can always be improved upon. If you have the knowledge, then you can write the book.

Ebooks are actually becoming very popular as the internet is constantly increasing in popularity. Ebooks are often preferred over hard copy books for the fact that you can have instant access to them once you have paid for the ebook.

Ebooks are a very powerful tool for those thinkers who are able to give fresh ideas on a particular topic to the thousands of people who are always looking for that information.

If you have the knowledge or a brilliant idea for an ebook but are concerned about the trouble it takes to get a book published, then you don’t need to be concerned with that. Ebooks are much easier to publish than it is to publish a hard copy book.

You don’t need some big publishing company to love your book so much that they will publish it for you; it doesn’t work like that with ebooks. You can publish your ebook yourself, and selling ebooks online is very easy to do.

Writing an ebook is also a great way to promote your business. If you run a business such as a gardening nursery and have many years of experience in that business, you can write an ebook giving your customers all your knowledge on gardening and at the same time you will mention your business within the ebook and promote the business.

An ebook is the perfect way to reach potential customers for almost any business.

Let’s look at another example.

What if you are a bit of an expert on yoga and have many years experience with yoga. You also have an online store selling yoga products such as books, yoga mats, bags and accessories.

Writing an ebook about yoga will give your potential customers some fantastic information that they are searching for and will also give them access to your business.

Not only will they promote your business, but ebooks will also help you to make a name for yourself and your business and establish you as an expert in that field.

People are always looking for advice and good information and you don’t need to have a master’s degree to write an ebook about your topic. All you need to have is a decent amount of knowledge on your topic and write an ebook that s easily understood and easy to read.

Some of the popular topics that people are always looking for information on are internet marketing, parenting, health and self help, just to mention a few.

The biggest hurdle in selling your ebook is in your promotion. It does pay to have a website designed professionally for your sales page. If you’re website does not look professional you could turn away many potential customers. Also offering a money back guarantee can influence people to purchase your ebook.

You must promote your ebook in a big way and you can also possibly set up an affiliate system where you can have other people promoting it for you.

If you have the knowledge, then write the ebook.

Making Money With Article Marketing

Article marketing or bum marketing as it is also known is one of the most effective ways, if not the most effective way, to promote products or websites online.

Article marketing is quite simple and can be done by anyone.

Article marketing can be used to promote affiliate products, your own product or your website.

Article marketing is basically writing articles and submitting your articles to article directories. Your articles will need to be of the same topic as the product or website that you are promoting.

Although you don’t need to be an expert writer to write articles, it is best if your articles are of good quality. You will need to make sure that you have a good knowledge on the topic you are writing about and also make sure your article is grammatically correct.

Having a good quality article will give you good credibility as an expert in your field. If your article is of poor quality then your credibility will not be very good and you will not receive much traffic back to your product or website.

As the whole point is to gain traffic to your website or product, then you will need to make sure your article is of good quality.

An article will gain you much more traffic if you write just enough about your topic to get your readers attention, but leave some mystery so that they will need to either go to your website for the rest of the information or purchase your product. Entice your reader with your article so that they can not resist purchasing your product.

You will need to submit your articles to article directories for it to be seen by internet browsers. By submitting your articles to article directories with a link to your website you will also increase the number of backlinks to your website and therefore increase your page ranking which will increase your traffic.

As well as increasing your backlinks, having your articles in article directories will give you article good exposure and many people will follow your link back to your website or product.

The more directories that you submit your articles to the better as the more exposure and backlinks you will achieve. However, submitting your articles to hundreds of directories can be quite time consuming, so if you do not have the time to submit to hundreds of directories then make sure you submit to article directories with a good PR as this will gain you more exposure.

By submitting your articles to article directories with a PR7 or PR8 will give you articles a good chance of appearing in the search engines when someone searches for your keywords.

Covering a wide range of keywords relating to your topic and submitting articles for each of the keywords will also ensure a wider audience and a greater amount of traffic flowing to your website.

As an affiliate, a product owner or a website owner, article marketing is a great way to market your product or website and will give you amazing results.

Ebook Writing Basics

Have you ever thought about writing your own ebook but are just not too sure where to start?

Writing an ebook is very simple and ebooks are very easy to publish unlike hard cover books.

Your ebook doesn’t need to be approved by any publishing company to be published, you are the author, editor and publisher, and you make all the decisions and approvals.

However, if you want your ebook to sell well, then be sure to make it of good quality. When marketing your ebook it is always helpful to have testimonials and people will be more than happy to give you testimonials on your ebook if it is of good quality.

Having said that, you do not need to be an expert to write an ebook. If you have knowledge within the topic that you wish to write about then that is a great start. If it is a topic that you have an abundance of experience with or perhaps a hobby that you have, then you should easily be able to write an ebook on the topic.

If there is a topic that you would like to write about but you do not have quite enough experience or knowledge to write an entire ebook, then there are many options to find the information you need.

You will find a ton of information on any topic on the internet, in books, or at the library. As long as you do not break any copyright laws and copy information word for word, then you can use the information and put it into your own wording.

Once you have all the information you need to write your ebook, then you will need to sit down and start taking notes. It is helpful to start of with a list of points you wish to cover, once you have a list of all your points then sort them into the order of which they should appear within your ebook.

Once you have done this, then most of the hard work is over. That is probably the hardest part to writing an ebook is getting started and making the list of everything you want to include.

Start your ebook off with an introduction and explain briefly what your ebook is about and perhaps some history which brought you to writing your ebook.

Once you have your introduction then go through all your points that you listed and expand on them. Each point can be used as a chapter within your ebook. If you find it difficult to sit and write a full chapter about one of your points, then list more points for that particular point. Then expand on each of those points.
This can be one of the easiest ways to write an ebook. List your points and then expand on them. In no time at all you will have an ebook full of some great information.

If you have a brilliant idea or some new knowledge that has not yet been covered by anyone else in an ebook then you could have an ebook that may be very profitable.

People are always looking for new ideas or faster and easier techniques, if you can offer your potential customers something new or easier then you will have a big seller.

Once you have your ebook written, it is very important to have a good sales page for your ebook as well as a well designed ebook cover. To make good sales your product needs to look professional and needs to entice the buyer to purchase your ebook above anyone else’s.

Saturday, September 13, 2008

Making Money with Articles: Using the Yahoo Search Marketing Tools to Retrieve Free Keywords

When making money with articles, you need to find the perfect keywords to make your niche sites a success. However, many times it is expensive to utilize paid keyword search tools. For this reason, some new marketers may prefer to try and find their keywords for free. One of the best ways to do this is to use the free Yahoo Search Marketing tools that you can find on their website.

First, go to the Yahoo website and choose Search Marketing under Yahoo Advertising Solutions. Scroll down to and click on Sponsored Search. You will see a section that says “How many searches can your business get?” where you will type in the main keyword of your decided niche. This will bring up a list a of words that have your niche subject in them and tell you how many people searched for that particular word the previous month.

To get an idea of what the competition is like, take each word that had a substantial amount of searches and input it into the Yahoo search engine using parenthesis. This will give you a good idea of how many people search for a particular keyword and how many sites you will be in competition with for the top spots on the first two pages.

This will of course take a lot more time than a paid software program and it may not give you all of the great ideas that a program might. On the other hand, it will be free and give you extra funds for other parts of your website.

If you can do this for free on your own, search engine optimize your site on your own, and write your own content, then the only thing you will have to spend money on is a website URL and web hosting. This is a great idea for those who have little to no start up cash, a lot of time on their hands, are quick learners, and can wait for the profits to start coming in (which will pretty much be pure profit).

However, if you prefer to go the easy route and utilize a keyword generating software program, you can find many online. Some are more popular than others and have been a proven way for people to dig up valuable keywords for their niche sites.

Making Money with Articles: What Kind of Experience Do I Need?

When you are trying to make money with articles, the beauty of it is that you don’t really need previous career related experience and that you can learn the ropes as you go. That being said, there are some skills that you will need to teach yourself or pick up along the way to make your sites successful. You can’t go in not knowing anything, not learning anything, and still expect to make a good income (or any income at all).

First, you will need to know how to pick out the correct articles to make your sites successful. There are many types of content, from free content to high dollar content, and each comes with its own advantages and disadvantages (although high dollar content is more likely to give you a successful site in the end).

Second, you will need to know how to choose keywords that can help you get a good amount of traffic, without being too competitive to get on the first or second page. If you choose highly competitive keywords that are used by large, mammoth website, you are likely to never get up to those much needed first two pages.

Third, you will need to know how to optimize your websites for various search engines. Search engine optimization skills will allow you to get high rankings for your chosen niche keywords, which will help to get visitors and make profit.

Fourth, if you opt for a large website that you will focus most of your internet marketing career on, you will also need to know how to market your website to your intended audience through paid banner ads and text links. If you prefer very small 2-5 page niche sites, then promoting all of them this way will not be cost effective and will eat up more profits than it is worth.

If you can capture some of these skills and attack them aggressively during your first few small websites or the first few months of a larger website, then you will eventually become an expert. Since you can learn the ropes first hand on your own, the only thing that you will need to do before you begin your new career is to read up on how to get started (maybe purchase an internet marketing e-book or two) and make sure that you have the funds available to start a small site.

Making Money with Articles: Optimal Article Length

When choosing an article for your website, make sure that it is a length that is optimal for search engine optimization efforts. Articles that are as short as 200 words or as long as 500 words should fit into this category. Even if search engine optimization is not your goal, it is still a good idea to keep your articles at this length for your reader’s sake. They are likely to not finish your page if it is any longer. This could leave them Kith only half of the information you wanted them to have or leave them with the impression that your site is too “wordy”. Most Internet readers do not read a website page as they would a book, so the shorter the better. Even if this means splitting one long idea into 4 or 5 pages. Be sure to label them so that the reader can pick and choose which part they want to read or so they know what is coming up next to help them determine if they want to continue reading.