How to write profitable emails

The first thing you want to do is to do your homework on the information you want to use to promote your business. You need to set goals, plan effectively, and implement your plans correctly to achieve a successful email marketing campaign. For example, if you wanted to sell a personal computer, you need to think about who your target audience is, the personal computer’s features and who is most likely to buy it, and how you can make it appeal to all readers alike. You’d probably get better results sending emails to personal computer users rather than those who don’t use them.

So, you can write useful and effective emails based on the personal computer’s features. For example a good heading is: “This personal computer offers you a blistering fast experience in gaming”. This would target the users who love gaming – and if you have a list of different segments of users like this, you can change the tag line to suit the category you are sending it to.

Next, you need to make the body look good. Here, a great introduction does wonders in getting your reader hooked to the mail’s matter instantly. Well placed features high lighted correctly will tempt the reader to open the mail, which is exactly what you want. It will continue to hold the attention of the reader into the main body of the mail. If you write about the excellent features of the personal computer and its features here, it may prompt the reader to read through the matter and pause saying “what deadly features!”

If you keep your focus, and use the right keywords, you are sure to attract the reader to sign on for your product or service after they have read an attractive and exciting email. Adding some hypertext and image placeholders will further enhance the beauty of your mail. Be sure to do a test run and get user feedback through your statistics to see how you are doing. This will give you an idea on how much you need to improve your email marketing mailer. The more you tweak it to be more attractive, the better your results will be.

Find out more at Easy EMail Marketing